Sheraton Hotels and Hello Sunshine’s Reese’s Book Club Celebrate World Book Day with Exclusive Lobby Library Pop-up in Sheraton Grand London Park Lane
- 28 February 2024
To mark World Book Day on 7th March, Sheraton Grand London Park Lane will launch the Reese’s Book Club x Sheraton Lobby Library, the third global instalment and debut in Europe, the Middle East and Africa of the exclusive partnership between Sheraton Hotels & Resorts and Reese’s Book Club, part of Candle Media’s Hello Sunshine. This collaboration serves as a cornerstone of the Gatherings by Sheraton programme, which features weekly experiences aimed to connect international guests and locals, inspire them with stories and cultures of communities in the destinations and help them get the most out of their travels.
The Reese’s Book Club x Sheraton Lobby Library is at the heart of this programme, which debuted at Sheraton Grand Los Angeles in October 2023 and followed at Sheraton Centre Toronto in January 2024, bringing hundreds of guests and locals together through a shared love of reading. As part of the experience at each property, all hotel guests can discover the full back catalogue of Reese's Book Club, either by cosying up inside the Lobby Library or purchasing a copy to take home.
Founded by Reese Witherspoon, Reese’s Book Club aims to create deeper connections between the books, authors and readers. With a woman at the centre of each book selected, Sheraton Grand London Park Lane will launch its pop-up just in time to celebrate female authors for International Women’s Day. Throughout the month-long installation, guests and locals can experience a series of ‘gatherings’ including the programme’s signature “Beyond the Page” speaker event on 25th March. Guests will be treated to an evening with bestselling British author Lucy Foley to share about her new book, The Midnight Feast. Other highlights of the Reese’s Book Club x Sheraton Lobby Library events include:
- Smoothies & Stories, 12th March (Tue) and 20th March (Wed), 10:00 am – 12:00 pm
- Books, Bubbles & Bingo, 14th March (Thu), 5:30 – 7:00 pm
- High Tea & Tales, 18th March (Mon) and 1st April (Mon), 4:00 – 6:00 pm
- Campari Chapters, 26th March (Tue), 5:30 – 7:30 pm
- Mingle, Pick & Mix, 4th April (Thu), 5:30 – 7:00 pm
The full calendar of Gatherings by Sheraton events is available for registration here.
“Sheraton Grand London Park Lane has a long history of bringing people together in the heart of Mayfair,” said Justin Pinchbeck, General Manager. “We’re delighted to be part of this collaboration with Reese’s Book Club, the Internet’s biggest book club, and bring our communities together through a shared love of reading.”
As the most global brand within Marriott’s portfolio of over 30 extraordinary hotel brands, Sheraton’s new Gatherings by Sheraton program aims to create moments of connection for hotel guests and locals through hosted experiences rooted in the themes of Enrichment, Renewal and Local Stories – from immersing yourself in Hiuwai, the Hawaiian ceremony of Mind, Body, and Spirit renewal as part of a regenerative travel experience at Sheraton Waikiki, and art appreciation and gatherings with a contemporary Kazakh artist and sculptor at Sheraton Astana Hotel, to monthly Jazz and cocktail evenings at Sheraton Amsterdam Airport, and learning about sustainable fishing practices from local fishermen at Sheraton Lima Historic Center, and more.
Sheraton Grand London Park Lane will host the library pop-up until 6th April 2024. More book club collaborations will be available across Europe, the Middle East and Africa, including Sheraton Grand Krakow, Sheraton Grand Hotel, Dubai, Sheraton Brussels Airport Hotel and Sheraton Frankfurt Airport Hotel and Conference Center.
For more information or to purchase tickets to Gatherings by Sheraton events at Sheraton Grand London Park Lane, visit here. To learn more about Sheraton and the new Gatherings by Sheraton program, please visit sheraton.marriott.com/reesesbookclub. Join the conversation at @Sheratonhotels.
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About Sheraton Grand London Park Lane
Sheraton Grand London Park Lane originally opened in 1927 at the height of the Roaring Twenties and is home to 305 sumptuous guestrooms and interiors that exude modern touches, whilst keeping the original elegance and Art Deco glamour of its heritage. Ideally located in London’s upmarket Mayfair, close to Buckingham Palace and Green Park, guests can truly immerse themselves in British culture and heritage. The property is home to Italian restaurant Mercante and the retro style Smith & Whistle bar and restaurant which both extend unrivalled dining experiences and expertly crafted cocktails to delight guests and locals alike, and both have stunning terraces to enjoy alfresco drinks and dining too. Sheraton Grand’s iconic Palm Court boasts stunning Art Deco surroundings whilst offering award-winning Afternoon Tea and a delicious menu of incredible food and drink options in the heart of Mayfair. To learn more visit the website, or stay connected on Instagram.
About Sheraton® Hotels & Resorts
Sheraton Hotels & Resorts makes it easy for guests to feel welcome at over 430 hotels and resorts in nearly 75 countries and territories around the world. As the most global brand within Marriott Bonvoy’s portfolio of extraordinary hotel brands sitting at the center of hundreds of communities around the world, Sheraton has a rich heritage in creating a sense of belonging for guests, wherever they are in the world. Sheraton is currently undergoing a major brand transformation, creating a signature community experience for the next generation of travelers and locals alike at properties across the globe. The new vision for Sheraton features intuitive design, tech-forward experiences, and upgrades to everything from public space and F&B to flexible meeting space. To learn more, visit www.sheraton.com. Stay connected to Sheraton on Facebook, and @sheratonhotels on Twitter and Instagram. Sheraton is proud to participate in Marriott Bonvoy®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments, and unparalleled benefits including free nights and Elite status recognition. To enroll for free or for more information about the program, visit marriottbonvoy.com.
About Hello Sunshine
Founded by Reese Witherspoon, Hello Sunshine puts women at the center of every story it creates, celebrates and discovers. Hello Sunshine tells stories across all platforms – from scripted and unscripted television, feature films, podcasts, audio storytelling, and digital series – all shining a light on where women are now and helping them chart a new path forward. Hello Sunshine is also home to Reese’s Book Club. Fast growing in reach and influence, this community is propelled by meaningful connections with stories, authors and fellow members.
Hello Sunshine is part of Candle Media, an independent, creator-friendly home for cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent operating at the intersection of content, community, and commerce, it helps to position leading entertainment businesses for accelerated, sustainable growth in the current market and beyond. Candle is run by its Co-Chairmen and Co-CEOs, leading entertainment executives Kevin Mayer and Tom Staggs, and backed by investment capital from funds managed by Blackstone’s flagship private equity business.